After three new singles, Thy Will be done returns for a fourth under the name Echoes And Narcissists to coincide with the announcement of their long-awaited new record. Pillar of fire. The director of the video Black Moth Chariot (Steve Von Thiel, Napalm deathetc.) and displays live footage captured by the band Andrew Gargano and: Nicole Coggins From 52Chill Productions.
Pillar of fire is Thy Will be done‘s first new record in 12 years and a killer addition to the streaming service’s latest re-release catalog (all newly remastered George Richter at Edestus Audio).
“This song comes from a perspective where one can see the rise of narcissism, vanity and a seemingly light work ethic in modern society, largely attributed to the influence of social media and AI technology,” he said. Thy Will be done vocalist and songwriter J. Costa.
“Platforms designed to enhance personal visibility often encourage self-promotion and validation-seeking behavior. an environment that can foster a culture of constant comparison and self-admiration, where personal ‘worth’ is often measured by likes and followers.”
As for the song title. Costa “It’s a nod to the myth of Echo and Narcissus. A story that [allegorically] it is still relevant today. Social media algorithms tend to create echo chambers, reinforcing existing beliefs and preferences of users, limiting one’s exposure to diverse viewpoints, and reinforcing self-centered viewpoints.
“Together, these dynamics can contribute to a more narcissistic culture and hinder constructive dialogue. It may require a critical examination of how technology shapes one’s social interactions.”
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